One of the most electrifying artists of the ’60s, Arthur Brown set the charts alight in 1968, as well as thrilling audiences with his theatrical performances, which saw him wearing helmets of fire and outlandish costumes. His debut album was surely one of the most left-field commercial successes of the late ’60s, if not of rock history.
In addition to topping the British charts (and reaching number two in the U.S.) with his brilliantly demonic single “Fire,” the self-proclaimed god of hellfire scored a Top Ten with his 1968 debut. Unveiling Brown’s demented, fire-obsessed lyrical visions and swooping, theatrical vocals, it showcased his band’s manic, agitated psychedelic sound, which was anchored by incendiary drumming, Pete Townshend’s production, and an organist who could be best described as Jimmy Smith on acid. One of rocks true originals who not only defied the rule book, but tore it up and set it on Fire!